David McPherson

David McPherson is a Senior Marketing Manager with a robust background in strategic planning and execution across various sectors. They have held key positions at notable companies such as Mars, Procter & Gamble, and Currys plc, where they managed promotional programs and developed innovative marketing strategies. David's experience includes overseeing marketing initiatives, optimizing campaign performance, and collaborating with stakeholders to drive results. Currently, they serve as the Marketing Manager at WHSmith, continuing to leverage their creative and strategic skills in the marketing landscape. David holds a Bachelor of Science (BSc) in Product Design and Innovation from the University of Strathclyde.