Lilia H.

Lilia H. is a seasoned food retail buying leader with over 20 years of experience in planning, managing, and sourcing products tailored to brand profiles and consumer preferences. Currently, Lilia serves as the Head of Buying for Spain and Ireland at WHSmith, where they drive international growth and optimize product ranges to meet sales and margin targets. Previously, Lilia held key roles at Yandex and Tesco, where they contributed significantly to buying strategies and international alliances. Lilia's career began at H&M, where they progressed through various management positions, honing their skills in team leadership and operational efficiency. Lilia holds a University Diploma in Corporate and Administrative Management from Université des Sciences et Technologies de Lille.