Sarah Forster

Sarah Forster is an experienced marketing professional specializing in SEO and CRM strategies. Currently serving as an SEO Manager and CRM Manager at Wickes since March 2023, Sarah has previously held CRM Manager positions at My 1st Years and George at Asda, following a role as New Channels and Retention Strategy CRM Planner at Asda. With a strong background in digital marketing, Sarah worked as SEO Outreach Manager at Matalan and gained experience as a Campaign Executive at twentysix. Early career roles include a Campaign Intern at CROWN LOVE and a Sales Assistant at H&M. Sarah holds a Master’s degree in Journalism and a Bachelor’s degree in English Literature from Leeds Beckett University.