PW

Peter Wu

Strategic Advisor

Peter Wu serves as the Head of Marketing & Brand Strategy at Wild Mannered, an innovative beverage brand focusing on ready-to-drink soju cocktails inspired by Asian American culture. With experience in product innovation and brand management at Dollar Shave Club, Peter previously led brand planning and analysis for Red Bull North America and contributed to portfolio expansion efforts at Munchkin. Early career roles included brand management at Edgewell Personal Care and marketing management at FanDuel and Mars. Peter holds an MBA from Duke University's Fuqua School of Business, an international exchange MBA from China Europe International Business School, a Bachelor's degree from New York University, and attended The Juilliard School’s Pre-College Division.

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