Shirley

Senior Partnership Acquisition Manager

Shirley Ma is a seasoned professional with extensive experience in project management, strategy development, and community engagement across various industries. As a Senior Partnership Acquisition Manager at Wiley since September 2021, Shirley focuses on partnership growth. Previously, as a Senior PMO at SHAREit, Shirley managed the lifecycle of content applications in Southeast Asia and developed corporate strategy through market research. At Airbnb, Shirley served as Community Engagement Manager, where responsibilities included managing WeChat products and host community engagement before the team's downsizing due to COVID-19. With a strong background in product marketing at Lenovo, Shirley drove product lifecycle management and business transformation projects. Earlier experience includes leading event projects for Famous Deal and organizing multiple events for the Hong Kong United Youth Association. Shirley holds a Master of Arts in Translation from The Chinese University of Hong Kong and a Bachelor of Business Administration from Hong Kong Baptist University.

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