Lee Basden is currently the Channel Manager at Winncare UK, a position held since 2024. Previously, Lee served as General Manager at Aidacare Pty Ltd from 2022 to 2024 and held multiple roles including International Sales Manager and Vice President Sales and Marketing at Smirthwaite USA from 2016 to 2022. Lee's extensive experience includes positions at Prism Medical UK, Sunrise Medical, and Handicare bv., where they focused on international sales and product specialization. Earlier in their career, Lee worked in various roles at NatWest Bank, including Business Manager and Business Advisor.
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