Brian Wulfe

President - Performance Marketing Division at Optimal

Brian Wulfe is a seasoned professional in digital marketing, currently serving as President of the Performance Marketing Division at Optimal since July 2022, following the rebranding from Effective Spend, a company Brian founded and led as CEO from May 2009 to July 2022. Their extensive experience includes roles as Online Marketing Manager at Living Direct, where Brian directed traffic acquisition strategies, and positions at Alamo Aircraft Supply and Alamo Aircraft, focusing on new business analysis, procurement, and supply chain management. Brian Wulfe holds a B.A. in Experimental Science from The University of Texas at Austin and is a certified Google AdWords Professional, reflecting a strong foundation in both education and practical application within the marketing sector.

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