Elcin Icel

Elcin Icel is a versatile marketing professional with 8 years of experience in both brand and agency settings, currently serving as a Senior CRM Manager at Wise. Previously, Elcin held the role of CRM & Loyalty Manager at Sainsbury's while also contributing to marketing strategies at Londonist DMC and UPLONDON LTD. Elcin’s educational background includes a Master of Science in Marketing & Commercial Management from ESERP Business School and a Bachelor of Engineering in Industrial Engineering from FMV Işık Üniversitesi. Throughout their career, Elcin has achieved significant accomplishments in CRM development and digital marketing, enhancing brand engagement and increasing direct sales.