Matti Peoples is an experienced sales professional currently serving as an Account Executive II at Cherry since November 2025. Prior experience includes working as an Account Executive at Fourth from September 2023 to November 2025 and as a Commercial Account Executive at Groove, where Matti was part of a team that achieved a significant acquisition by Clari. Matti was recognized as the 2022 MVP while at Groove, contributing to the company's mission of enhancing sales engagement for B2B go-to-market teams. Before joining the technology sector, Matti worked as a UCSB Event Staff Supervisor, managing event operations and ensuring a positive experience for attendees. Matti's background also includes competitive participation as a student-athlete in NCAA Division 1 Cross Country and Track & Field at the University of California, Santa Barbara, where resilience and dedication were key to continuous improvement. A degree in Communication with a minor in Professional Business Writing from UC Santa Barbara further enhances Matti's professional qualifications.
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