Roberta Rottigni

Roberta Rottigni is an accomplished marketing professional with extensive experience in product marketing and communications. Currently serving as an eComm Product Marketing Manager at Wix since July 2020, Roberta has successfully driven competitive research, initiated marketing campaigns, and developed go-to-market strategies tailored to the Italian market. Prior roles include Head of Marketing Operations at Ranky, where Roberta defined KPIs for international partnerships and managed cross-functional teams, and Head of Content & Social, overseeing relationships with media and managing content creation for strategic partners. Earlier experience includes public relations management and marketing roles at Imagina srl and Fantasia, respectively. Roberta holds a Bachelor's degree in Political Science and Government from Università degli Studi di Milano.