Boris Leshinsky is a digital marketing leader and multipreneur, presently serving as the Co-Founder and CEO of Fractascale in Australia, where they provide personalized digital marketing strategies and services for startups and scale-ups. Previously, Boris held prominent roles including the National Head of Programmatic and Paid Social at News Corp and Co-Founder of ADMATIC Australia, enhancing digital media services and audience measurement strategies. Their extensive experience spans various digital marketing avenues, including SEM, SEO, and performance marketing, and they are also a seasoned consultant with Online Marketing Gurus and Mayple, focusing on innovative solutions for brands worldwide. Boris holds a Bachelor of Engineering from the University of Sydney and completed a Marketing Week Mini MBA in 2018.
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