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Michaela Waechter

Marketing Manager at wohnvoll AG

Michaela Waechter is an experienced marketing and product management professional with a strong background in B2B and consumer markets. Currently serving as Marketing Manager at wohnvoll AG since 2024, Michaela previously held roles such as Senior Product Manager at Cansativa Group, where responsibilities included managing and developing a B2B online marketplace. Prior experience includes a position as Marketing Manager for B2B at Brødrene Hartmann A/S, where Michaela spearheaded marketing activities across Europe, and extensive tenure at Twentieth Century Fox as Senior Product Manager for GSA & BeNeLux, responsible for title planning and go-to-market strategies. Earlier experience as Brand Manager at Lorenz Bahlsen Snack-World involved product launches and market analysis. Michaela holds a Diplom-Kauffrau in Betriebswirtschaftslehre from the University of Münster and studied at the Università degli Studi di Messina.

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Frankfurt, Germany

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wohnvoll AG

Our vision is to provide attractive, affordable living arrangements to all people aged 65 and above, allowing them to lead the lives they desire now and in the future. We are bringing advances in technology and sustainable architecture to the environments that shape our lives more than any other – our homes. We concentrate on sustainable solutions and a better quality of life for our residents. If you want to be part of an ambitious team setting new standards for the future of senior living, please take a look at our current openings: www.wohnvoll.com/en/career/