Sofia Martinez

Sofia Martinez is a seasoned professional with extensive experience in product operations and management. Currently serving as Product Lead at WonderFi, Sofia previously held key positions at Shakepay, including Product Operations Lead, Head of Operations, and Operations Manager. Sofia began their career as a Financial Analyst at Potrero Doce SA de CV and advanced to General Manager at HopperCat. Additionally, Sofia is the founder of LipBar. Educationally, Sofia holds a Licenciatura in Finanzas from Universidad Panamericana and a degree in Fiscal Risk and Taxes from ITESO Universidad Jesuita de Guadalajara.