WoolPass™ builds proof infrastructure for wool and premium natural fibres.

Developed in New Zealand by WoolTraceNZ®, WoolPass™ gives fibre a trusted digital identity so source, assurance and transfer proof can travel from farm gate through processing, manufacturing, brands and global retail.
New Zealand wool carries deep value: land, animal care, grower knowledge, quality, heritage and rural resilience. Too often, that value becomes harder to see once fibre changes hands, changes form, or enters international supply chains.
WoolPass™ is designed to help protect and carry that value.

Our work connects growers, processors, manufacturers, brands and buyers through a shared proof pathway that supports provenance, chain of custody, export confidence and credible natural-fibre storytelling.

We are focused on verified New Zealand wool first, with future pathways for cashmere and other premium natural fibres where origin, ethics, quality and trust matter.

WoolPass™ is not here to replace the people or systems that already know how to move wool. It is here to help proof travel with the fibre, so the value created on farm can remain visible through trade, manufacturing and final product.
Proof that travels with the fibre.

Specialties: Wool provenance, natural fibre traceability, verified fibre proof, chain of custody, digital product passports, textile technology, agri-tech, sustainable textiles, premium natural fibres, farm-to-market proof.

WoolPass™

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WoolPass™

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