Veronica Santo

Veronica Santo is an experienced marketing professional with a strong background in field and account-based marketing, currently serving as Senior Manager of Events at Workato since August 2025. Prior roles include Senior Manager of Field and Account Based Marketing and Manager of Field and Account Based Marketing at Coupa Software, where significant achievements encompassed generating qualified opportunities and overseeing event marketing initiatives. Previous experiences also include roles as a Field Marketing Manager at Tipalti, where notable accomplishments included a dramatic increase in lead conversions and social media engagement. Additional work includes internships in human resources and marketing, showcasing versatility in candidate sourcing, digital content creation, and event management. Veronica Santo holds a Bachelor's degree in Business Administration with a focus on Marketing from San Diego State University.