Ashley Bocast

Ashley Bocast is a seasoned marketing professional with extensive experience at Workday, serving in various roles since October 2015, including Senior Field Marketing Manager, where responsibilities included developing a strategic Field Marketing plan for the government sector and managing a substantial budget. Previously, Ashley supported the Education & Government field sales teams and coordinated numerous successful events. Ashley began in marketing at Workday as a Marketing Programs Intern and has also held positions at ServiceMax as a Mid-Market Sales Development Representative and as a Market Research Intern at Shopatron. With a Bachelor of Science in Marketing from California Polytechnic State University-San Luis Obispo, Ashley has demonstrated exceptional skills in event planning, vendor management, and team leadership, as well as proficiency in tools like Salesforce and Marketo.