Barbara Solon

Barbara Solon is an experienced Value Realisation Manager at Workday, where they lead VR strategy and execution for 60% of EMEA's revenue, achieving record results in 2024. With an MBA from London Business School specializing in Technology & Analytics and Change Management, Barbara has a diverse background, including roles as a Senior Product Manager at Amazon and Transformation Project Manager at AB InBev. Known for their innovative approach, they have a history of enhancing user experience through the development of value assessment methodologies and fostering cross-functional collaboration. Barbara's passion for technology was sparked at age 15 by building a robot, and they hold a BSc in Mechatronics from the University of São Paulo.