Jessica Cuebas

Jessica Cuebas is an experienced marketing professional specializing in global brand marketing, marketing strategy, and integrated marketing. Currently serving as the Director of Global Advertising Strategy and Operations at Workday, they have previously held significant roles at BlackRock and Visa, where they led innovative brand strategies and campaigns to enhance brand performance and drive consumer engagement. With a Bachelor of Science in Managerial Economics from the University of California, Davis, and ongoing studies in Marketing Strategy at UC Berkeley Extension, Jessica excels in translating consumer insights into impactful marketing initiatives. Their expertise encompasses cross-functional leadership, digital marketing, and content development, allowing them to effectively inspire teams and optimize brand strategies.