Reinaldo Pavan

Reinaldo Pavan has a varied and extensive work experience. In 2015, they worked as the Sales and Projects Manager in the technology sector at Encom Global S.A. Reinaldo was responsible for capturing and analyzing business opportunities, successfully winning and executing over 90 state projects. From January to December 2017, they served as the Director of Marketing and Business Development at dChain Global. Reinaldo led the development of new business models and digital strategies, ensuring that the organization's commercial and digital image aligned with the proposed plan. Reinaldo then joined Impa Doel as the Chief of Digital Transformation, where they excelled as the Director of Marketing for the Farmaplus pharmacy chain. Reinaldo also provided digital advisory support for omnichannel development in Impa Doel and worked with brands like L'Oreal Paris, Bayer, and Pfizer. In December 2017, they co-founded udigitalbrand, a company that aims to empower creative minds and transform brand purposes into powerful strategies. As the CEO, they led the team in digital transformation consultancy and e-commerce activities for various brands in the US and Panama until October 2021. Currently, they work as the Chief Marketing Officer at Worksible, a position they assumed in January 2022.

Reinaldo Pavan attended IUTIRLA from 2006 to 2009, where they completed their Técnico Superior en Informatica degree. Reinaldo'sfield of study was Tecnología de la información.