World Data Lab (WDL) is a fast-growing data science B2B DaaS scaleup that takes strategic insights and data-driven decision-making to the next level by developing the most credible, global, and granular demographic and consumer spending forecasts. 

We are trusted by leading organizations such as L'Oréal, Danone, Estée Lauder, Colgate-Palmolive, McKinsey, Deloitte, Barclays, HSBC, Bill & Melinda Gates Foundation, GIZ, and many others. 

WDL is widely known for World Data Pro, our consumer insights and analytics platform for corporates, as well as for creating public goods, aka clocks, that track UN’s Sustainable Development Goals in real-time. Some of our projects include:
•	population.io
•	worldpoverty.io
•	internetpoverty.io

You can try out many of our tools here for free:
•	linktr.ee/worlddatapro

Our work has been frequently featured by top research and media outlets, most notably Bloomberg, Brookings, CNN, Financial Times, The Economist, and The Wall Street Journal.

Our HQ is located in Vienna with affiliate offices in Asia, North America, and Africa. For more information on how we can help your organization grow and raise awareness around key impact topics in the world, check out our website or email us:
•	worlddata.io
•	hello@worlddata.io

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World Data Lab

World Data Lab's headquarters in Wien, Austria

This department focuses on analyzing data to provide insights that inform product development and business strategies.

Data Analytics

This department focuses on analyzing data to extract insights and inform decision-making.

Data Analysis

The Data Science and Engineering team at World Data Lab (WDL) is responsible for developing and maintaining advanced demographic and consumer spending models, leveraging both cutting-edge data science techniques and robust engineering practices. They work collaboratively to create, improve, and deploy WDL’s analytical tools and public goods such as worldpoverty.io and population.io. Their expertise enables the delivery of highly credible, global, and granular forecasts that empower companies and organizations to make informed, data-driven decisions.

Data Science and Engineering

The Business Development team at World Data Lab identifies and cultivates new business opportunities, manages key client relationships, and develops strategic partnerships to drive growth. They work collaboratively to extend the company’s reach, leveraging WDL's advanced data insights and analytics to attract and retain leading global clients.

Business Development

The Leadership Team at World Data Lab drives the company's strategic vision, ensuring alignment between data science innovations and market needs. They oversee critical functions such as finance, human resources, legal affairs, and strategic partnerships, while steering data analytics and technology initiatives. By fostering collaboration and facilitating decision-making, this team enables WDL to deliver impactful insights to its clients and advance global sustainability goals.

Leadership Team

The Project Management and Strategic Initiatives team at World Data Lab spearheads the planning, execution, and delivery of key projects and strategic programs. This team ensures smooth project workflow, alignment with organizational goals, and the initiation and implementation of strategic ventures. They effectively manage resources, timelines, and stakeholder communications to drive impactful outcomes and support the growth trajectory of the company.

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Data Analysis

Data Science and Engineering

Business Development

Leadership Team

Project Management and Strategic Initiatives