Simon Chan

Simon Chan is an experienced CRM Specialist currently employed at WorldFirst since August 2020, where responsibilities include developing CRM engagement strategies, monitoring client engagement, and optimizing marketing campaigns through data analysis. Prior to WorldFirst, Simon held the position of Manager - Marketing Automation and CRM at Thorn Group Limited, focusing on Salesforce Marketing Cloud and data-driven strategies for audience segmentation. Experience as a Campaign Manager at IVE Group involved developing email and SMS campaigns, while a role at Nine as a Digital Marketing Coordinator included implementing online marketing campaigns across multiple channels. Earlier positions also encompassed sales development and business development in digital marketing services, supported by a Bachelor’s Degree in Computer Science from The University of Sydney.