WOWorks
Mark Boohaker is an accomplished technology executive with extensive experience in the franchise and restaurant industries. Currently serving as Vice President of Technology at WOWorks, LLC since May 2022, Mark previously held the position of Vice President of Brand Development and Technology at Barberitos Franchising, Inc. from April 2018 to May 2022. Mark's career includes roles such as Senior Director of Franchise Operations at Your Pie Franchising, Director of IT at Rita Restaurant Corporation, and Senior Sales Executive at Retail Control Solutions. Earlier experience includes Director of IT and Operations at Barberitos Franchising. Mark Boohaker holds a Bachelor of Business Administration in Marketing from the University of Georgia's Terry College of Business, where education was completed from 1998 to 2002.
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WOWorks
WOWorks was formed in 2020 with a mission to help guests pursue their passions and live their best lives by serving healthy, nutritious and flavorful meals along with its Vow to “WOW!” guest hospitality. Fully owned by Centre Lane Partners, LLC, WOWorks’ portfolio consists of: Saladworks, the nation’s leading fast-casual salad brand; Frutta Bowls, a unique restaurant franchise serving a variety of superfood bowls, fresh fruit smoothies, protein bites and more; Garbanzo Mediterranean Fresh, a popular Mediterranean restaurant concept; and most recently, The Simple Greek, which offers a fresh and healthy take on traditional Greek recipes in a fast-casual setting. WOWorks seeks to drive explosive growth across all of its brands through a variety of channels, both traditional and non-traditional, including ghost kitchens, food trucks, grocery retail and more.