Jitendra Kumar is an experienced professional in performance marketing with a career spanning over a decade. Currently serving as a Manager for Performance Marketing at GroupM Nexus since February 2022, Jitendra builds strong client relationships while providing strategic recommendations and utilizing analytics tools like Google Analytics and Looker Studio for optimizing campaign performance. Previously, as a Campaign Manager at Smile Group, Jitendra created media plans tailored to client needs and managed account structures. Prior experiences include roles as a Manager at #ARM Worldwide, where campaign performance across multiple platforms was optimized, and as a Team Lead at XcelServ Solutions Pvt. Ltd., focusing on campaign management in the airlines domain. Jitendra began the career as a Sr. Analyst at Starcom, designing digital media campaigns and performing extensive analysis to enhance campaign effectiveness. Jitendra holds an Engineer's Degree in Computer Science and Engineering from Kurukshetra University.
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