Michael Beecroft

WPP Media

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Michael Beecroft

CEO North East Asia

Michael Beecroft currently serves as CEO of North East Asia at GroupM, a position held since January 2020. Prior to this role, Michael was a Regional Board Member for IAB Southeast Asia and India from April 2019 to April 2020 and Chief Investment Officer for APAC at Mindshare from January 2018 to January 2020. Michael's extensive experience at MEC spanned over a decade from June 2006 to December 2017, where Michael held various positions, including Chief Investment Officer APAC, Head of Trading APAC, Global Head of Digital Trading, UK Head of Digital Trading, Business Director, and Group Account Director. Michael holds a BSC in Dynamical Oceanography from Bangor University, earned between 1993 and 1996.

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