Alex Altman

Alex Altman is the WPP Global Client Lead and President Global Clients, as well as the Global Head of B2B at Wavemaker, bringing over 30 years of experience in media and communications. In their current role, Alex focuses on supporting top global clients and leading the Global B2B Practice, fostering growth across multiple markets. Previously, Alex has held significant positions including Managing Director at MEC and CEO of Initiative (UK), where they achieved notable business transformations and client retention rates. Alex's educational background includes a degree in Law from Middlesex University and a Post Graduate Diploma in Advertising from Watford College.