Fernando Taralli is an experienced marketing executive currently serving as the WPP | CP LATAM Lead since January 2024. Prior to this role, Fernando held various leadership positions including Chief Executive Officer at VMLY&R from November 2011 to January 2024, President at Energy - Y&R from November 2008 to December 2011, and Executive Vice President at Wunderman from May 2004 to February 2008. Additional experience includes serving as New Business Director at Sony Latin America Inc. from October 1999 to March 2004, Vice President at Wunderman Cato Johnson-WCJ from February 1998 to September 1999, and Account Service Director at Rapp Collins Brasil from 1996 to 1998. Fernando Taralli earned a bachelor's degree in Business Administration from PUC - Pontificia Universidade Católica between 1989 and 1992.