Lucy Hobbs

Lucy Hobbs is an accomplished influencer marketing professional with a diverse background in the beauty and fashion industries. Currently serving as a Senior Influence Manager at WPP, Lucy works with renowned brands such as Maybelline, NYX Cosmetics, Essie, and Garnier. Previous roles include Influence Account Manager at WPP, Junior Influencer Manager at The Pharm, and Senior Campaign Executive at The Goat Agency, where Lucy managed comprehensive influencer campaigns for clients like Avon Global and NIVEA. Additional experience spans positions in public relations, social media management, and marketing, complemented by a Bachelor's degree in Fashion Marketing from the University of Leeds.