Michael Asaro

Michael Asaro is a seasoned professional in commercial operations and digital delivery, currently serving as SVP, Director of Commercial Operations at WPP since March 2021. Previously, Michael held key leadership roles including Chief Operating Officer at Wunderman Thompson, SVP Operations & Finance at POSSIBLE, and SVP Operations at Deep Focus. With extensive experience in managing large teams and integrating companies under WPP, Michael has demonstrated expertise in digital innovation, operational efficiencies, and strategic client engagement. Notable achievements include establishing an offshore delivery model, overseeing digital strategies for prominent clients, and leading significant revenue-generating initiatives. Michael's career also features early roles at TBWA\Chiat\Day and Merkley + Partners, where contributions included architecting digital brand strategies and managing diverse production teams. Michael holds a Bachelor of Arts in English Literature from Ithaca College.