Michaela Tan is a seasoned marketer with expertise in influencer marketing, advertising, and public relations in the AUNZ region. Currently serving as the Social & Influencer Director at WPP Beauty Tech Labs, Michaela drives influencer and social strategy for major luxury brands. Previously, Michaela launched Goat in New Zealand, fostering partnerships with GroupM clients while advocating for diversity and creativity. A recipient of the B&T Best of the Best Social Media Directors award in 2023, Michaela has also contributed insights at prominent industry events, emphasizing empowerment and knowledge sharing within the influencer marketing sector.
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