Amanda H. has extensive experience in email and lifecycle marketing, currently serving as Senior Manager at Wpromote since September 2021, where Amanda has significantly improved client KPIs through strategic initiatives. Previously, Amanda held the position of CRM Manager at Because Market, achieving a remarkable doubling of email retention revenue. With a solid background at Healthy Directions, advancing from Senior Email Marketing Associate to Email Marketing Manager, Amanda drove customer acquisition and retention through well-crafted email campaigns. Earlier roles included Account Marketing Manager at Alliance Franchise Brands and Marketing Associate at Structural Group, where Amanda demonstrated expertise in digital marketing and lead generation. Amanda's professional journey began with positions in product management and consumer strategy, underpinned by a Bachelor's degree in Industrial Design and a Master's degree in Marketing from the University of Cincinnati.
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