Will Perkins

Will Perkins is a seasoned professional in digital marketing and media strategy, currently serving as Group Director of Media Strategy at Wpromote and Founder of Good Partners, LLC. With a robust background that includes roles such as Director of Digital Marketing at Gerber Childrenswear LLC and Sr. Director of Paid Social at Wpromote, Will has demonstrated expertise in strategic business planning, full-funnel media strategy, audience building, and AI integration. Previous positions include leadership roles at Look-Listen, IgnitionOne, 360i, and Media Solutions, where Will consistently drove performance improvements and client engagement. Will holds a BA in Public Relations/Communication from Georgia Southern University.