Sheila Roche is a seasoned professional with extensive experience in the creative and communications field. As a Co-Founder and Partner at WRTHY since November 2016, Sheila specializes in addressing complex social and environmental issues with a focus on delivering meaningful impact and embracing diverse perspectives. Additionally, Sheila has served as a Creative and Communications Consultant for (product)RED since 2005 and has held the position of Managing Director at Principle Management Limited since March 1994, where notable clients have included U2 and PJ Harvey. Sheila also co-manages PJ Harvey and was previously the Managing Director of Principle Management from March 1987 to March 2004, showcasing a significant career in the management and promotion of prominent artists.
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