Sam Johnson is an accomplished professional in the field of conversion rate optimization, currently serving as the CRO Lead at Wuffes since September 2022. Prior experience includes roles as a Conversion Rate Optimisation Consultant at Skyward UX and Head of E-Commerce at 121 Workwear Ltd. Sam has also worked as a CRO Executive at Daykin & Storey and iProspect, along with a tenure at Mediaworks Online Marketing as both a Conversion Rate Optimisation Executive and an apprentice in conversion optimisation and tech support. Sam received a BTEC in Information Technology from Park View Community School - Sixth Form and holds GCSE qualifications in Information Technology from Park View Community School.
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