Laurel H. has extensive experience in digital marketing, customer success, and project management, currently serving in a pivotal role at Wunderkind since June 2022. Responsibilities include designing and implementing email segmentation strategies, monitoring campaign effectiveness through analytics tools, and collaborating with cross-functional teams. Previous experience includes a project management internship at Sallie Mae, where Laurel utilized Agile methodologies, conducted focus groups, and analyzed time tracking processes. Additional roles include work as a Digital Media Specialist at Purdue University's Krannert School of Management and various internships focused on community relations and social media management. Laurel holds a Bachelor of Science in Organizational Leadership, Design & Innovation from Purdue University.
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