Rob Johnson is a seasoned professional in digital strategy and e-commerce, currently serving as the Principal E-Commerce Technical Program Leader at Wyze since February 2022, where responsibilities include architecting and leading E-Commerce solutions and managing the digital marketing budget. Prior experience includes roles at Deseret Book Company, where achievements as Vice President of Digital Strategy & Experience included a 200% revenue increase and a 230% rise in digital content consumption. Highlights also include creating a successful digital subscription model as Director of Ecommerce and significantly increasing organic traffic and lead generation at Deseret Digital Media. Johnson's earlier career involved teaching as an Adjunct Faculty at Brigham Young University - Idaho and developing a freelance business specializing in e-commerce and web development. Johnson holds a B.S. in Communication with a focus on Advertising and Business Web Development from Brigham Young University - Idaho, graduating Cum Laude.
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