Alexandre Sardo is a seasoned Marketing and Trade Marketing Manager with over 30 years of experience in the consumer goods sector. They currently serve as the owner of Alquimia Estratégia, a consultancy focused on marketing strategy and commercial planning, while also managing marketing for Xandô. Previously, Alexandre held senior roles at Colgate-Palmolive, Unilever, and Kimberly-Clark, where they led significant marketing initiatives and managed substantial P&L accounts. Their entrepreneurial spirit shone through with the founding of a technology startup and the establishment of a distillery, Gin da Mata, emphasizing innovation and sustainability. Alexandre has an academic background in marketing from ESPM Escola Superior de Propaganda e Marketing.
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