Emma B. is a seasoned Senior Group Product Manager at Xero since June 2021, bringing a wealth of experience in digital product management. Prior to this role, Emma held the position of Digital Propositions Manager at NatWest, where leadership in developing innovative digital products and services was demonstrated from October 2016 to March 2021. Emma's career also includes valuable experience at NAB, serving as Mobile App Product Manager and Digital Product Manager, as well as a role as Marketing Transformation Consultant during a secondment. Earlier experience encompasses work as a Digital Personalisation Analyst and a Digital Marketing Analyst, focusing on the development and delivery of digital personalisation programs. Emma holds a Bachelor of Commerce (BCom) from the University of Sydney and participated in an international business school exchange at Maastricht University School of Business and Economics.
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