Gregory Tan is a global digital, social, and content leader currently serving as the Global Head of Social Engagement at Xero. With a background in successful roles at Visa, WeWork, and PepsiCo, Gregory has demonstrated expertise in social media strategy and digital governance. They co-founded Meld Magazine, where they contributed to marketing and business strategy, and led social media efforts at ING DIRECT Australia, where they significantly improved brand engagement. Gregory holds a Bachelor of Arts in Media & Communications Psychology from the University of Melbourne.
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