John Craig

John Craig is a seasoned professional in commercial strategy and analysis, currently serving as the Commercial Lead for Pricing and Packaging at Xero since April 2021, where responsibilities include developing and executing key commercial initiatives across multiple regions. Prior experience at Xero includes a role as Portfolio Analyst within the Global Customer Operations Team, providing financial support for customer-led projects. Earlier experience at DXC Technology as a Commercial Analyst involved supporting large-scale IT sales through pricing strategy and financial modeling. Craig's career began at Dan Murphy's as a Project Coordinator, where contributions focused on enhancing customer experience through store layout design. John holds a Bachelor's Degree in Business (Economics and Finance) from RMIT University and has participated in an intensive business exchange program in Canada at Ryerson University.