iu la lueta

iu la lueta is a Creative Director and Content Writer with a diverse background in advertising, beginning their career as a copywriter in Barcelona. They traveled globally with a creative collective, The Conquistadors, before moving to New York to help establish its office. With experience in multiple markets, including Singapore and the U.S., they have collaborated with major brands such as McDonald's, Netflix, and Coca-Cola, earning several prestigious awards. Currently, iu serves as a Multicultural Creative Director for Comcast and Xfinity, crafting bold ideas for varied audiences.