Lu Weibing

Partner & President at Xiaomi

Lu Weibing, born in September 1975, graduated from Tsinghua University in 1998 with a bachelor's degree in Chemistry, and received his EMBA degree from Cheung Kong Graduate School of Business (CKGSB) in 2009. He is Partner and President of the Group, and President of the International Business Department, and is in charge of the Smartphone Department, Ecosystem Department, Major Appliance Department, China Region, and India Region.

Lu Weibing joined the Group in 2019 and has since been in charge of China Region Sales and the International Department, as well as branding, product planning, manufacturing, and sales & marketing of Redmi. Relying on years of marketing experience and profound insights, he led the team and formulated the strategic goals and business directions, and achieved very positive outcomes.

Before joining the Group, Lu Weibing founded Shenzhen Chenyee Technology Co., Ltd. and served as CEO of the organisation from June 2017 to December 2018. Between April 2010 and June 2017, he served as President of Gionee Communication Equipment Co., Ltd. From January 2008 to March 2010, he worked at Beijing Tianyu Communication Equipment Co., Ltd. as General Manager of the Overseas Business Department. From July 1998 to December 2007, he worked as Sales General Manager of Shenzhen Konka Telecommunications Co., Ltd.

Timeline

  • Partner & President

    Current role

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