Xische* is a hybrid design consultancy that helps create branded experiences using consulting and design for clients across Dubai, Abu Dhabi, Riyadh and New York.

Not a web studio or an advertising agency, Xische is a boutique consultancy delivering digital brand experiences by combining business consulting, brand and media strategy, interaction design and animated experiences on the Web, within Environments and on Mobile Devices.

Established in 2001, Xische works in conjunction with agencies and consultants to service global brands including Smart Dubai Office, Giorgio Armani, Emirates Airlines, Prime Minister's Office, The Executive Office, Red Bull, P&G and the Dubai Government, amongst others.

Never a method to madness, but at Xische the formula for impact through design stems from re-engineering the thought process. However, the team's multicultural diversity holds the key to comprehending, adapting and producing highly emotive and culturally relevant digital work.

An independent agency, Xische is wholly equity financed by investment boutique Xische Holdings Limited.

(*Xische is pronounced zee•shay)

Consulting

Design

Xische & Co

Xische & Co's headquarters in Dubai, United Arab Emirates

This department oversees office management and document control responsibilities.

Administration Services

The Software Development team at Xische & Co is responsible for designing, building, and optimizing cutting-edge digital experiences across web, mobile, and interactive platforms. Leveraging a wealth of expertise in iOS, Android, and full-stack development, the team creates sophisticated software solutions that align with the company's unique blend of business consulting, brand strategy, and engaging design. Their work ensures that Xische's clients, including high-profile global brands, receive highly emotive and culturally relevant digital products tailored to their needs.

Software Development

The Design Team at Xische & Co specializes in creating impactful and culturally relevant digital brand experiences. Comprised of UX Designers, UX Leads, Senior UI/UX Designers, and Graphic Designers, the team works collaboratively to blend business consulting, brand strategy, and interaction design. By re-engineering traditional thought processes, they craft emotive and engaging experiences for platforms including web, mobile devices, and physical environments, servicing high-profile clients such as Emirates Airlines, Red Bull, and the Dubai Government.

Design Team

The Human Resources & People Management team at Xische & Co is responsible for attracting, developing, and retaining top talent to ensure the company's continued excellence and innovation. They handle recruitment, employee engagement, cultural development, and performance management. By fostering a supportive and inclusive work environment, they enable Xische's diverse and multicultural teams to thrive and produce highly impactful and culturally relevant design and consulting work.

Human Resources & People Management

This department focuses on product development and strategic marketing initiatives to enhance brand presence and customer engagement.

Product and Marketing

The Quality Assurance Team at Xische & Co ensures the highest standards of quality for all branded experiences delivered by the company. This team, comprising a Senior QA Specialist, a Senior QA Analyst, and a QA Lead, meticulously tests and validates digital interactions, mobile applications, and environmental media to guarantee they meet both client expectations and cultural relevance. Their diligent work helps maintain Xische's reputation for excellence across diverse, high-profile clients.

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Other teams

Software Development

Design Team

Human Resources & People Management

Product and Marketing

Quality Assurance Team