Roberta Vasconcelos

Partner | Head Of Digital Product Ops at XP Inc.

Roberta Vasconcelos is a seasoned professional with extensive experience in digital product operations and consultancy. Currently serving as Partner and Head of Digital Product Ops at XP Inc. since February 2021, Roberta previously held the position of Senior Manager at Integration Consulting from October 2007 to February 2021, where responsibilities included leading project deliveries and managing multidisciplinary teams. Roberta's career began at Arnold Worldwide as a Summer Intern in New Business. Educational achievements include a Bachelor of Science in Business Management from Babson College, a summer course at Harvard University, a semester abroad at Sorbonne Université, and an Executive Master in Change from INSEAD. Additionally, Roberta has a background in marketing and sales with a focus on retail and consumer goods across Brazil and Latin America.

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