Arpit Joshi

Arpit Joshi's work experience starts with their current role as a Key Account Manager at Xtremepush, where they began in October 2021.

Prior to their current position, Arpit worked at Jaipur Group as a Group Marketing Manager from October 2020 to September 2021. In this role, they led the development and implementation of marketing, brand, and communications strategies for four Michelin Awarded Restaurants under the group. Arpit managed budgets, measured campaign performance, and collaborated with third-party agencies.

Before Jaipur Group, Arpit had a secondment at Genesis BCW as a Social Media Communications specialist for American Express. From March 2017 to August 2019, they conceptualized and implemented social media, content, influencer outreach, and paid media strategies to engage existing Cardmembers. Arpit also worked closely with various business functions and played a key role in content creation for two brand campaigns.

Prior to Genesis BCW, Arpit was a Senior Account Executive at DYellowElephant. From April 2015 to March 2017, they developed digital and offline strategies for key accounts such as Quality Council of India, MSD Hilleman Laboratories, Novartis, Pfizer, Partnership to Fight Chronic Diseases, and Boston Scientific. Arpit also planned and executed BTL campaigns for various clients and collaborated with Global Health Strategies for a Tuberculosis awareness campaign.

Arpit's work experience began with an internship at GroupM as a Media Planning Intern from April 2014 to June 2014. They gained insights into media planning and worked on Unilever brands in the skin category, including Ponds, Fair & Lovely, and Lakme. During the internship, Arpit learned about media campaign execution, data evaluation, and demographic targeting.

Overall, Arpit Joshi has a diverse background in marketing, brand management, and account management with experience in various industries and roles.

Arpit Joshi holds a Bachelor's Degree in Accounting and Finance from SVKM's Narsee Monjee Institute of Management Studies (NMIMS), which they obtained from 2009 to 2012. Prior to that, they completed their high school education at St. Joseph's College in Nainital from 2000 to 2007. Later on, from 2013 to 2015, Arpit pursued a Master of Business Administration (MBA) in Communications Management with a specialization in Media Management at the Symbiosis Institute of Media and Communications. Finally, in 2019 and 2020, they attended UCD Michael Smurfit Graduate Business School, where they obtained their MSc in Marketing.