Rachel Teare is a results-driven Customer Marketing Strategist with over 25 years of experience in B2B Tech Marketing, focusing on revenue growth through strategic demand generation campaigns that yield measurable ROI. They have held key leadership roles at companies such as Motorola Solutions, CA Technologies Automation, and Citrix, where they pioneered marketing functions and led high-performing teams. Currently, Rachel serves as the Head of Demand & Revenue Marketing at xtype.io, and previously held positions like Managing Director at Wise & Zeal and Head of Global ABM and Customer Lifecycle Marketing at Cloud Software Group. Recognized for their outstanding contributions to marketing and sales alignment, Rachel has a proven track record of optimizing lead generation and customer acquisition.
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