Sergey Sofin is a seasoned professional in ad monetization and business development, currently serving as a Senior Business Development Manager for Ad Monetization at Yandex since March 2023. Previously, Sergey held the position of Senior Ad Monetization Manager at VK from June 2022 to March 2023. From October 2014 to June 2022, Sergey worked as a Product Manager focused on ad tech and monetization at Zaycev Media Group, contributing to the monetization of mobile applications and websites with over 10 million monthly active users. Earlier experience includes launching the Rossimvol online store from the ground up as a Product Manager at Россимвол between September 2012 and October 2014, overseeing various aspects such as technical specifications, design, contractor interactions, user support, advertising, and SEO promotion. Sergey holds a Master's degree in Economy and Financial from Chelyabinsk State University, awarded in June 2010.
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