Sofia Ivanova

Head of Product&Growth Marketing

Sofia Ivanova is the Head of Product and Growth Marketing at Yandex Schoolbook, overseeing three teams in EdTech. With over eight years of experience, they have previously held positions at notable companies including AliExpress, Procter & Gamble, and Marriott International. At Yandex, Sofia successfully launched multiple AI-powered products, achieving significant market share and enhancing marketing strategies. They graduated with honors from the Russian State University for the Humanities with a Bachelor's degree in Development Economics and International Development.

Location

Belgrade, Serbia

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