Cory Barbot

Cory Barbot's work experience begins in 2008 when they co-founded AustinCustomLandscaping.com, a platform for finding quality landscaping services through search engines. From 2008 to 2010, they also worked at Apogee Results as an SEO Specialist and later as an SEO Manager.

In 2010, Cory joined Vrbo as the Manager of US SEO, where they were responsible for driving organic growth of various websites. Cory then took on roles such as Senior Manager of Americas, APAC, BedandBreakfast SEO, and Senior Manager of Global SEO in London, where they focused on global alignment and scale. Cory'sfinal position at Vrbo was as the Director of Global SEO & Content Marketing.

After leaving Vrbo, Cory joined Uber in 2015 as the Head of Organic User Acquisition, leading teams across the Americas, EMEA, APAC, and China. Cory was responsible for building SEO, web content strategy, and app store optimization teams.

In 2017, Cory joined Box as the Head of Growth - Web, overseeing the web strategy for US, EMEA, and Japan. Cory led a team responsible for Box.com, Box Blog, and Boxworks sites.

Cory then co-founded LMG, a consulting group focused on helping DTC enterprises and venture-backed startups scale customer acquisition. This role lasted from 2019 to 2020.

In 2020, Cory worked as an Advisor for Doggo and as the first Product Growth hire at Self Financial, a financial technology company. At Self Financial, they worked to increase economic inclusion and financial resilience by helping people build credit and savings.

Most recently, Cory joined Greenlight as the VP of Product, Growth in 2021. Cory'stime at Greenlight ended in 2022.

In 2023, Cory will be starting a new role as the Head of Growth at Yendo.

Cory Barbot holds a Bachelor's Degree in History from Hendrix College. The start and end years of their education are not specified.