Mitch Louch

Mitch Louch specializes in product development and consumer behavior, focusing on transforming insights into action for leading consumer brands. Currently, Mitch serves as the Head of New Product Development at YipitData and has held various strategic roles, including Executive Strategy Practice Lead at Numerator and Shopper Insights Director at Beam Suntory. Mitch's experience spans roles in sales, marketing, finance, and data science, fostering collaboration across functions to drive innovation. Mitch holds a BS in Communications from Michigan State University and an MBA with an emphasis in Marketing from Saint Louis University. In personal life, Mitch is a dedicated parent of three daughters and has a background in tap dancing.