Yonder Consulting
Michelle Traylor is a seasoned strategic leader with extensive experience in brand development and consulting. Currently a partner at Yonder Consulting since February 2023, Michelle previously held the position of Strategy Director at Superunion and Frank, Bright & Abel in early 2022. As the founder and Strategy Director of MamaTray from 2013 to 2022, Michelle specialized in comprehensive brand solutions ranging from full-scale rebrands to strategic projects. Michelle's advisory role at Women's Property Initiatives from 2017 to 2021 highlights a commitment to client success, and past leadership roles at Re: Brand Agency and Interbrand underscore a strong track record in driving agency growth and managing significant brand initiatives for notable clients. Education includes a BA in Theology from Durham University, alongside advanced diplomas in advertising and communications.
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Yonder Consulting
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Hi, we’re Yonder. It’s nice to meet you. We’re a consultancy that blends insight, strategy and imagination to unlock opportunity and deliver customer-driven business impact. When insight and strategy blends with imagination, you get a different kind of consultancy. Approaching every challenge with a combination of the analytical and the imaginative, we help organisations to think more expansively about their future. We deliver world-class strategy, powered by a level of insight you’ve never seen before, and executed through heavyweight creative and digital. Our teams in London, New York, Hong Kong and Singapore have deep expertise across sectors and geographies, and are uniquely positioned to help our clients go further, with focus.